Diesel 5 Pockets Male

After Color Exposure, ultranoir realized a microsite for Diesel. One key issue, to put the emphasis on the Denim core products unique tailoring. The website itself revolves around diverting product pages, putting both the jeans at the heart of this experience. A neon play and geometrical figures add onto the sense of perspective and three dimensions setting. The product is given form, the fabric is given life. A zoom system reveals hand finishes and specificities for each cut.

The website is also optimized for tablets and smartphones.