Dior Prestige

Ultranoir delivers two unique experiences based on the same journey : the myth of the Granville rose, Dior Prestige’s jewel. The desktop version proposes an interactive map which retraces the odyssey of the rose, from its discovery to its transformation into a beauty ritual. Parallax animations bring the backgrounds to life, providing depth and perspective to the user experience. The mobile version uses every functionality offered by a smartphone, such as the gyroscope, the microphone and the accelerometer to reinforce the immersive side of the mobile experience. A 360 tour of Monsieur Dior’s house in Granville completes this journey through the heart of Dior’s universe.